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Privacy Policy

This Privacy Policy applies solely to information collected through the web site located at the URL http://www.downtownla.com (the “Site”) whether accessed via computer, mobile device or other technology.  The Site is offered by the DTLA Alliance Corporation (“DTLA-A”, “we”, “us”, “our”).  This Privacy Policy does not apply to any other web site (including, without limitation, any social media page), regardless of whether such web site is owned or operated by DTLA-A.

This Privacy Policy explains what information may be collected through the Site, how such information may be used and/or shared with others, how we safeguard it and how you may access and control its use in connection with our activities.

QUICK GUIDE TO CONTENTS 

  1. INFORMATION COLLECTED ON OUR SITE
  2. HOW WE USE THE INFORMATION COLLECTED THROUGH OUR SITE
  3. SHARING OF INFORMATION
  4. YOUR CHOICE AND ACCESS
  5. CHILDREN
  6. SECURITY OF YOUR INFORMATION
  7. OTHER SITES
  8. CONSENT TO PROCESSING
  9. CHANGES
  10. CONTACT US

1. INFORMATION COLLECTED ON OUR SITE
Information You Provide To Us
When you use the Site, we or our service providers may collect Personal Information (information that could reasonably be used to contact you or to identify you personally) such as your name, e-mail address, telephone number, mobile phone number, or mailing address.  

Information Collected Automatically
Usage Information. Whenever you visit or interact with the Site, DTLA-A, as well as any third-party service providers, may use a variety of technologies that automatically or passively collect information about how the Site is accessed and used (“Usage Information”). Usage Information may include, in part, browser type, operating system, the page served, the time, and the preceding page views. This statistical data provides us with information about the use of the Site, such as how many visitors visit a specific page on the Site, how long they stay on that page, and which hyperlinks, if any, they “click” on.  We may also automatically collect your IP address or other unique identifier (“Device Identifier”) for the computer, mobile device, technology or other device (collectively, “Device”) you use to access the Site. 

Cookies; Pixel Tags. The technologies used on the Site to collect Usage Information, including Device Identifiers, may include but are not limited to: cookies (data files placed on a Device when it is used to visit the Site).  We, or our vendors, may place cookies or similar files on your Device for security purposes, to facilitate site navigation and to personalize your experience while visiting our Site.  Similarly, we use Google Analytics to help us track and analyze usage of our Site, using cookies, pixels and other tracking technologies.

To learn how you may be able to delete cookies that have already been installed in your browser’s cookie folder, please refer to your browser’s help menu or other instructions related to your browser.  If you do disable or opt out of receiving cookies, we will honor your request, however please be aware that some features and services on our Site may not work properly because we may not be able to recognize and associate you with your account(s).

2. HOW WE USE THE INFORMATION COLLECTED THROUGH OUR SITE
Any information you submit on the Site will be used for a variety of business purposes connected to DTLA-A, including for example, to: respond to your questions and requests; verify your identity; communicate with you about your activities on the Site; provide you with content to which you have subscribed; tailor content, advertisements, and offers we serve you; market research, Site analytics and operations; improve the Site and for internal purposes; and for purposes disclosed at the time you provide your Personal Information or otherwise with your consent, including sending you our newsletter, and such other invitations or publications you may have elected to receive.

3. SHARING OF INFORMATION
Except as provided in this Privacy Policy, we will not provide any of your Personal Information to any third parties without your consent.  We may share non-Personal Information, such as aggregate user statistics, demographic information, and Usage Information with third parties.  We may also share your information as disclosed at the time you provide your information, as set forth in this Privacy Policy and in the following circumstances: 

Third Parties.  In order to carry out your requests, to make various features, services and materials available to you through the Site, and to respond to your inquiries, we may share your Personal Information with third parties that perform functions on our behalf (or on behalf of our partners), such as companies or individuals that: host or operate our Site; analyze data; provide customer service; sponsors or other third parties that participate in or administer our programs.  Your Personal Information may also be used by us or shared with our affiliates, sponsors, partners, or other third parties to provide you with information and promotional and other offers.

Your Agreement To Have Your Personal Information Shared.  While on our Site, you may have the opportunity to opt-in to receive information, services (including tickets to events) and/or marketing offers from someone else or to otherwise consent to the sharing of your information with a third party.  If you agree to have your Personal Information shared by participating in these offers, your Personal Information will be disclosed to the third party and the Personal Information you disclose will be subject to the privacy policy and business practices of that third party.  

Legal Disclosure.  DTLA-A may transfer and disclose information, including your Personal Information, Usage Information and Device Identifier, (including IP address), to third parties to comply with a legal obligation; when we believe in good faith that the law requires it; at the request of governmental authorities conducting an investigation; to verify or enforce our other applicable policies; to respond to an emergency; or otherwise to protect the rights, property, safety, or security of third parties, visitors to our Site or the public. 

4. YOUR CHOICE AND ACCESS
You may always direct us not to share your Personal Information with third parties, not to use your Personal Information to provide you with information or offers, or not to send you e-mails or other communications by following the removal instructions in the communication that you receive.  Your opt-out request will be processed within 30 days of the date on which we receive it.

If you wish to verify, correct, or update any of your Personal Information collected through the Site, you may contact us at the address or e-mail in the “Contact Us” section below.  In accordance with our routine record keeping, we may delete certain records that contain Personal Information you have submitted through the Site.  We are under no obligation to store such Personal Information indefinitely and disclaim any liability arising out of, or related to, the destruction of such Personal Information.  In addition, you should be aware that it is not always possible to completely remove or delete all of your information from our databases without some residual data because of backups and other reasons.

5. CHILDREN
The Site is not directed to children under 13. We do not knowingly collect Personal Information from anyone under 13 years of age.  If we determine upon collection that a user is under this age, we will not use or maintain his/her Personal Information without the parent/guardian’s consent.

6. SECURITY OF YOUR INFORMATION
We use certain reasonable security measures to help protect your Personal Information. However, no electronic data transmission or storage of information can be guaranteed to be 100% secure.  Please note that we cannot ensure or warrant the security of any information you transmit to us, and you use the Site and provide us with your information at your own risk.

7. OTHER SITES
The Site may contain links to other sites that we do not own or operate. This includes links to websites of [businesses located in the Central Business District as well as all of Downtown Los Angeles. We do not control, recommend or endorse and are not responsible for these sites or their content, products, services or privacy policies or practices.  These other web sites may send their own cookies to your Device, they may independently collect data or solicit Personal Information and may or may not have their own published privacy policies. You should also independently assess the authenticity of any site which appears or claims that it is one of our Sites (including those linked to through an email).

8. CONSENT TO PROCESSING
The Site is governed by and operated in, and in accordance with the laws of the United States. We make no representation that the Site is governed by or operated in accordance with the laws of any other nation. If you are located in the European Union, Canada or elsewhere outside of the United States, please be aware that information we collect may be transferred to, processed and stored in the United States.  By using the Site, or providing us with any information, you (a) acknowledge that the Site is subject to the laws of the United States, (b) consent to the collection, processing, maintenance and transfer of such information in and to the United States and other applicable territories in which the privacy laws may not be as comprehensive as or equivalent to those in the country where you reside and/or are a citizen, and (c) waive any claims that may arise under those laws.

9. CHANGES
Please note, we may change information on the Site and/or this Privacy Policy, at any time without prior notice to you, and any changes will be effective immediately upon the posting of the revised Privacy Policy on the Site.  DTLA-A will send an email to your email address on file at the time of the update to this Privacy Policy notifying you of the changes.  Your continued use of the Site constitutes your consent to and acceptance of the revised Privacy Policy.  

10. CONTACT US
If you have any questions or concerns regarding this Privacy Policy, please contact us at: 

Attn: DTLA Alliance Legal
Address: 600 Wilshire Blvd., Suite 870 Los Angeles, CA 90017-2915 
Re: DOWNTOWNLA.COM Privacy Policy
Telephone: (213) 624-2146 
E-Mail: info@downtownla.com